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The Latest News
Applejack Hospitality – News Updates
As a business our priority has always been your experience and wellbeing at our restaurants, bars and cafes. Continue reading for our latest news and updates.
Tuesday 21st September, 2021
Applejack Announces Reopening Dates of Restaurants
Following the NSW Government’s unveiling of Sydney’s Roadmap to Freedom, we have re-opened our reservations for fully vaccinated guests to dine at our restaurants and bars! Bookings are back open from late October.
Monday 18th October: The Butler Potts Point, SoCal Neutral Bay, The Botanist Kirribilli and Forrester’s Surry Hills
Wednesday 20th October: Bopp & Tone, June’s Shoppe and Hester’s Cafe
Thursday 28th October: Tap Rooms
We have been reminiscing about the small moments that make up the hospitality experience. It’s the little things like grabbing a coffee from your local on the way to work, deliberating what to order on the menu with friends at a restaurant, drinking beers and watching footy at the pub, and celebrating special occasions that you talk about for years after. Watch our #Applejab video and get ready to relive your favourite dining out memories. Our freedom to enjoy together time at Applejack is only a jab away!
See you soon Sydney!
Friday 13th August, 2021
Applejack Deliver 200+ Care Packages to Staff Across Sydney
We know how tough the past few weeks have been for everyone in Australia including our teams at Applejack. To give back and support all our staff who have stuck by us during this time, our chefs and Applejack volunteers banded together at The Butler this week to cook up and deliver over 200 care packages across Sydney to all our staff. The amazing packs were filled with a delicious Applejack inspired feast including DIY barramundi and pork tacos, warm donuts and fresh salads.
We hope everyone is staying safe and we can’t wait to get back to doing what we love most. Remember to stay connected and always be kind.
View this post on Instagram
Monday 19th July, 2021
Sky News Australia Lockdown Interview with Co-Founder Ben Carroll
Applejack Co-Founder Ben Carroll chatted with Sky News Australia about the latest lockdown in NSW and gave an insight into the struggles of the hospitality industry as well a little about Applejack and our venues. Watch the interview below.
Wednesday 7th July, 2021
COVID-19: Greater Sydney Lockdown Extended By One Week
This morning, NSW Premier Gladys Berejiklian confirmed that the Greater Sydney lockdown will be extended by one week, expected to end on Friday 16th July at midnight. As a result of this announcement, our doors will remain closed until it is deemed safe to reopen.
We’ve missed seeing all your smiling faces sipping cocktails and enjoying our mouthwatering dishes! To ensure we get back as soon as possible, please follow the stay-at-home directions and only leave home with a reasonable excuse. We all need to work together and look out for each other. In true hospitality spirit, our teams can’t wait to get back to doing what we love most!
Please follow our Facebook page for updates. We look forward to seeing you soon Sydney! Stay safe x
Sunday 27th June, 2021
COVID-19: Applejack temporarily closes their doors
We will get through this together, so please keep your bookings and event enquiries coming for the second half of the year. Our team will be checking emails and social media pages throughout the temporary closure, and we’ll aim to respond as quick as we can. We can’t wait to see you again on the other side!
Love Ben, Hamish & the Applejack Family.
Friday 25th June, 2021
COVID-19: Snap lockdown announced for Greater Sydney
This morning, the NSW Government announced stay at home orders for people who live and work in Woollahra, Waverley, Randwick and the City of Sydney for the upcoming week. As a result we are temporarily closing the doors of our City and Eastern Suburbs restaurants and cafés until further notice.
Bopp & Tone, Forrester’s, The Butler, Hester’s Cafe, June’s Shoppe and Tap Rooms will be shut until the latest restrictions are lifted. The health and well-being of our community, customers and staff is paramount, so we will be doing all we can to help stop the spread of COVID-19. Our teams will be monitoring all emails during this time, so if you need to get in touch about an upcoming booking or event, please head to their website and get in touch.
SoCal Neutral Bay and The Botanist Kirribilli will remain open with extra health and hygiene measure in place. We would like to reassure you that we are adhering to the NSW Government COVID-19 Safety Plans. Our teams at these venues are masked up, sanitised and ready to deliver you a safe and exceptional customer experience.
We’ll continue to bring you further updates on our restaurant websites and social media accounts
Apologies for any inconvenience caused and thank you for your understanding. We look forward to seeing you on the other side and we promise to bring you the magical experiences we all love. Stay safe Sydney!
Love Ben, Hamish & the Applejack Family
Thursday 24th June, 2021
COVID-19: An Update for Our Applejack Community
- Use the QR code to check in upon arrival
- Follow the social distance guidelines
- Wear a mask when required and when travelling to and from our venues
- Remain seated while dining and drinking at our venues
Hester’s cafe: closed Friday 25 – Monday 28 June
Tap Rooms: closed Friday 25 – Wednesday 30 June
Stay safe Sydney!
Love the Applejack Family.
Monday 29th March, 2021
COVID-19 Update: Dine & Discover with Applejack
Dine & Discover vouchers are an initiative of the NSW Government and will rolling out to all NSW residents via your Service NSW App. All residents will eligible to receive 2x $25 Dine vouchers which we are accepting across all our Applejack restaurants!
Once you’ve received your voucher through the App, swing on into The Butler Potts Point, Forrester’s Surry Hills, Tap Rooms at The Rocks, Bopp & Tone, The Botanist Kirribilli or SoCal Neutral Bay and join us for lunch or dinner!
The vouchers are only valid until the 30th June 2021 so you’ll need to get and use them quickly.
Explore our venues below and make a booking today!
Thursday 18 March, 2021
COVID-19 Update: Restrictions are easing in NSW for Restaurants and Pubs
This week the government followed through on its promise to ease COVID-19 restrictions at indoor venues, pubs and clubs, with Sydneysiders now being able to enjoy a drink while standing at a bar! While dancing still remains off the table (except at weddings) we’re very excited to welcome this new update on the COVID-19 restrictions.
Let’s Get Up & Celebrate together!
Whether you’re booking in for a cocktail style celebration at one of our restaurants or just want to pop in for a casual beverage, we can’t wait to see you!
We do want to ensure you that your health & wellbeing is still our number one priority and we are following all current policies and procedures officially registered on the NSW Government website as a COVID-19 safe business.
Sunday 20 December, 2020
Following the developing COVID-19 situation on the Northern Beaches, we will be voluntarily closing SoCal Neutral Bay, The Botanist Kirribilli and Tap Rooms in The Rocks until Tuesday 29th December, 2020.
The health and well-being of our community, customers and staff is paramount, so we will be taking this precautionary measure to help stop the spread.
We thank you for the incredible support through this challenging year and look forward to welcoming you back in time for the New Year!
We apologise for any inconvenience caused and thank you for your understanding.
Stay safe Sydney!
Love the Applejack Family.
Wednesday 2 Dec 2020
Endeavour Tap Rooms is Back in Action!
Mon – Tues: Closed | Wed – Sat: Lunch & Dinner from 12pm
Pop in to enjoy our delicious menu, sip your way through our beers and cocktails and say hello to the team. Bookings are now open and we can host groups of up to 30 guests!
Wednesday 4 Nov 2020
Forrester’s Surry Hills is now OPEN!
Staying true to its roots as your iconic local for almost 100 years, Forrester’s is back with a fresh new menu, a solid selection of tap beers, a calendar of entertainment and a lush new garden bar (Phylli’s) for all your long-lunching and cocktail needs!
While the pub has had a facelift with an Applejack twist, your old favourites including Forrester’s famous $10 steak Monday’s, daily happy hour and comedy night are here to stay! With three spaces being tied together by Applejack’s fun take on hospitality and familiar dining experiences, there will be something for everyone!
Forrester’s doors will be open 7 days a week. Be the first to experience the new makeover and make a booking today.
Monday 26 October 2020
Applejack is proud to support NTIA’s latest CHECK CHECK CHECK Campaign
A new campaign Check. Check. Check. encouraging punters to do their part alongside venues to stay COVID-19 safe, has been launched by the Night Time Industries Association (NTIA). Aimed at engaging younger ‘going out’ patrons, the campaign highlights the importance of following COVID-19 (COVID) hygiene and safety guidelines venues have in place – entry check-in, sanitiser provision and physical distancing directions – and is calling on punters to co-share the responsibility with venues for staying COVID-safe during this tough time.
Wednesday 30 September 2020
Applejack launches their new loyalty app!
Friday 21st August 2020
Applejack Snaps Up Surry Hills Institution The Forresters Hotel
We are excited to announce that we are taking on the iconic Forresters Hotel in Surry Hills!
“We are pumped to be undertaking this new project. It is an iconic Sydney pub that has endured a mixed identity over the past few years. Our goal is to deliver a community-centric watering hole with an Applejack twist. In these uncertain times, we wanted to diversify our group with a more casual offering in a truly special Sydney suburb”, said Carroll and Watts.
Thank you for the write-up TheShout 🙌 We’re excited about this next adventure! More info to come soon, stay tuned!
Monday 17th August 2020
Applejack raises $22,500 for their staff as part of their Food Sales For Staff initiative
We’re proud to announce that we have raised a total of $22,500 as part of our Food Sales for Staff initiative across So_Cal Neutral Bay, The Butler Potts Point, The Botanist Kirribilli and Bopp & Tone!
The initiative is all about raising ‘food tips’ for Applejack staff who have done it tough over the past few months.
On Friday 14th August, our CBD restaurant Bopp & Tone opened it’s doors with the seasonal banquet provided on-the-house (excluding all drink sales), allowing customers to choose what they wish to pay for their food orders. With many Applejack supporters through the doors as well as Bopp & Tone regulars, the restaurant raised a total of $5908, bringing the total tips of the initiative to $22,500.
All the monetary contributions raised will be pooled and shared equally, going directly to all returning Applejack employees that lost their income and weren’t eligible for government benefits.
A big thank you to everyone who joined us for our restaurants opening nights. We have loved having our wonderful staff back in venues and hosting our guests again. Make a booking below and join us for an Applejack experience we know you’ve missed.
Friday 7th August, 2020
Applejack to Launch Hester’s Cafe on Wednesday 12th August
Pick up your morning coffee made with a glorious Gabriel coffee roast, alongside the finest classic breakfasts… we don’t mess around. If you’d like to be a bit fancy, dine in during lunch with food from the Bopp & Tone kitchen. Whether you’re in for a short time or for the long haul, there’s nothing wrong with a cheeky vino available from midday… But if you’re on the straight and narrow, coffee, tea, sparkling sodas and the like are available all day.
It’s been a wild few months but we’re hoping that our new café, bar & events space will provide a nice escape when you want a little bit of jazz in the jungle.
Applejack co-founders, Ben Carroll and Hamish Watts say: “We wanted to create an intrinsically Sydney experience within a unique and distinctive setting. Bopp & Tone, June’s Shoppe and now Hester’s, are a nod to our grandparents, who symbolise and embody the iconic and nostalgic Sydney of the past, which is reflected in the food and interiors of each venue. Food influences come from our chef’s passion for Mediterranean food and philosophies that translate so well with Australian ingredients and the Aussie way of life.”
Swing by and say hello to Wynyard’s newest First Lady, Hester.
Monday 20th July, 2020
Applejack COVID-19 Update: Health & Hygiene
With the recent tightening of restrictions placed upon restaurant and cafes we would like to take this opportunity to reassure our customers that we are continuing to follow strict policies and procedures across all our venues and those that are open are officially registered on the NSW Government website as a COVID-19 safe business.
The three principles behind the Applejack Hospitality company strategy are categorised as follows:
• To keep our employees/company informed, compliant, safe and healthy whilst in the workplace;
• Ensure we have measures in place to limit the spread of the virus within our business models;
• Outline the actions the company has in place should there be a suspected or confirmed outbreak within the workplace;
Our Health & Hygiene Policy is available to view below.
Wednesday 15th July, 2020
Applejack Food Sales for Staff Update
The initiative is all about raising ‘food tips’ for Applejack staff who have done it tough over the past few months. On the reopening night of each venue, food is provided on-the-house (excluding all drink sales), allowing customers to choose what they wish to pay for their food orders.
All monetary contributions will be pooled and shared equally, going directly to all returning Applejack employees that lost their income and weren’t eligible for government benefits.
The event will also pop up at the Bopp & Tone reopening on Friday 14th August! Reservations are now open !
Monday 6th July, 2020
Bopp & Tone reopens bookings as The Butler swings open their doors tonight!
As the sleepy CBD starts to awaken we have reopened reservations for our Sydney showpiece, Bopp & Tone, from lunchtime on Friday 14thof August. To celebrate, we’re thrilled to announce another Food Sales For Staff event, a line-up of three Soul Saturday’s in a row (15, 22 and 29 August), Chef’s Table dates for the rest of the year (don’t hesitate as they book up quick!) plus all your favourite weeklies are back including Happy Hour, Quick Smart Lunches and Bopp’s Deli Boxes.
The team have been working around the clock to get The Butler back up and running – and boy is she a beauty! Our Food Sales For Staff dinner is fully booked tonight, however, we’d love to see you over the next few weeks as Head Chef Amber Doig launches her new Ibero-American menu. Rekindle with friends over our Sunday Bottomless Lunches, or if you need a fresh spot to view those amazing sunsets, join us for $14 cocktails during Golden Hour.
Wednesday 17th June 2020
Covid-19 Update: A Message From Our Applejack Co-Founders
The Applejack team are ecstatic with the news that we will be able to open the doors to our restaurants very soon. The 12-week closure has been tough on the entire Hospitality industry, but no one has felt the pressure more than our incredible people, however in true hospitality spirit the team just can’t wait to get back to doing what we love most!
We have been turning the wheels behind the scene to ensure our venues are COVID ready. The safety of our customers and our people is paramount. Hygiene stations, digital menus, additional cleaning, further training and new service models which will change how we interact.
Hospitality will no doubt look a little different but we all play a pivotal part in reassembling the incredible industry to help get back to some kind of normal.
Here are some tips on how you can help us!
I think all Australians have done and incredible job through this pandemic. The sense of belonging and the sense of community has never been greater, the compassion showed by everyone has been heartfelt all over the world so as we slowly move towards normality let’s take the lessons with us and help build a better world.
Hamish and I would like to thank everyone for your amazing support, this has been a difficult time but we have never been more excited for the future.
Ben & Hamish
Friday 12th June, 2020
Applejack Co-Founder Ben Carroll joins Kochie’s Business Builders to discuss how to adapt your business during a crisis.
2020 has been a tough year for small business and Small Business First celebrates the small businesses battling through adversity, evolving and innovating along the way. Our Co-Founder Ben joined Kochie to discuss how Applejack have been adapting during Covdi-19. View the panel discussion below.
Tuesday 9th June, 2020
Applejack announces restaurant reopening dates plus a ‘choose what you pay’ initiative to help our staff
We are excited to share with you confirmed reopening dates for SoCal Neutral Bay, The Butler Potts Point and The Botanist Kirribilli! Thank you so much for your patience, we can’t wait to see you again soon.
From today, you can make a booking online or via phone. We have been following government updates and will adhere to all strict social distancing rules and guidelines to ensure customer and staff safety and wellbeing at all times. View our health, hygiene and CV-19 plan here >
SoCal Neutral Bay – Monday 22 June
The Butler Potts Point – Monday 6 July
The Botanist Kirribilli – Monday 13 July
*Bopp & Tone and Endeavour Tap Rooms reopening dates are yet to be confirmed. Hopefully, it won’t be too far away!
To celebrate the revival of Applejack, we will begin the gradual reopening of our restaurants with a welcome twist – the first days of trade will pay tribute to our wonderful staff who have been beyond patient and understanding while our business has been in hibernation. All food will be provided on-the-house (excludes all drink sales), allowing customers to choose what they wish to pay for their food orders as a ‘tip’ for our staff who have done it tough over the past few months.
All monetary contributions for the group-wide ‘Food Sales For Staff’ initiative will be pooled and shared equally, going directly to all returning Applejack employees that lost their income and weren’t eligible for the government’s JobKeeper Payment scheme.
To find out more about the ‘Food Sales For Staff’ initiative or to make a booking, please click through below.
Tuesday 2nd June, 2020
Applejack supports #BlackOutTuesday
On Tuesday 2nd June 2020, Applejack posted a black square on all social media accounts with the hashtag #blackouttuesday.
It’s important that we share with you the reasons for us supporting the movement through our venue platforms as it’s a very significant message. The decision to post our support was not taken lightly. The topic has been spoken about at length within the our team and we decided that as a company we cannot stay silent for something that we strongly believe in. We do not tolerate racism, we support diversity, and we need to ensure we are creating an inclusive and educated environment through our business.
The black tile post was only a small step. We will withhold from posting our everyday content (eg Applejack promotional posts) for a week because we believe during this time, in particular, its important that BLM messages are the main focal point, without any distraction. We understand that this is an ongoing conversation, and we will continue to be actively anti-racist.
Knowledge is power, so we have and will spend countless hours researching and gaining relevant educational information that we’ll share on our platforms. By sharing we hope to contribute by educating and creating the change that is desperately needed.
We understand that this topic is sensitive for some, and we want to acknowledge and respect those people. Please take a moment to be kind to yourself and let’s continue to support one another ♡
Monday 25th May, 2020
Covid-19 Update: June’s Shoppe to reopen in Wynyard on Tuesday 26th May
We are excited to announce that June’s Shoppe café will reopen in Wynyard tomorrow, Tuesday 26th May 2020.
This is the first Applejack venue to reopen and we have ensured that all strict social distancing and health protocols have been adhered to.
June’s Shoppe will operate from 7am – 3pm Monday to Fridays ongoing, offering big smiles with breakfast and lunch to take away from the happy hole in the wall in Sydney’s mid-town precinct.
Join us for your morning coffee and grab a hot or cold brekkie to start your day (naughty croissants also available, and we won’t judge!). From 11:30am a delightful lunch will be available including sandwiches, rolls, toppers, bowls and hot soup. Our baristas will be pouring our popular Gabriel coffee, which you can enjoy alongside a selection of premium teas, cold pressed juices, kombucha, coconut water and soft drinks.
June’s Shoppe is located at 60 Carrington Street, just around the corner from the Wynyard bus depot and George Street, on the corner of Wynyard Street and Wynyard Lane.
Breakfast served from 7am – 11am
Lunch served from 11:30am – 3pm
Friday 22nd May, 2020
Covid-19 Update: NSW Government announces 50-person dining rule from 1 June.
The NSW State Government announced today that restaurants, cafes and pubs will be allowed to welcome up to 50 diners at a time from 1st June 2020.
Premier Gladys Berejiklian announced the “big and critical” step for the state, but said very strict rules would be in place for venues:
- Venues will still have to allow at least four-square metres of space per person.
- Additionally, bookings of more than 10 people will be banned, and patrons won’t be allowed to stand.
Applejack are thrilled with this step forward and are working hard to bring our reopening dates forward. The exact dates that we’ll reopen Applejack restaurants are yet to be finalised, but our first restaurant will reopen around mid-late June.
We are preparing the venues to adhere to the strict social distancing guidelines and during the next few weeks as we prepare to reopen, we’ll be busy restocking our fridges with fresh produce, getting staff back in venues, ensuring tables are a safe distance apart, organising our reservation process and implementing a new contactless menu viewing and ordering system, which all takes time to roll out after a full close down.
We’ll be staggering the reopening dates of our venues in order to stay financially stable and will release which venues will open on what dates as soon as it’s confirmed.
We cannot wait to have our wonderful staff back in venues and hosting our guests again, stay tuned for more updates soon.
Friday 15th May, 2020
Covid-19 Update: Applejack Hospitality Interview with Jane Jackson
On Friday 15th May, Applejack Co-Founders Ben Carroll and Hamish Watts went live on LinkedIn and Facebook for an interview with Jane Jackson Career Coach, sharing their experience over the past few months as hospitality business owners during Covid-19.
From the challenges and opportunities they’ve faced due to the global pandemic, forecasted long term impacts of the experience, the 10 person rule implications, staffing strategy, safety measures to consider when re-opening + more, view the interview below to find out Applejack Hospitality’s view and their current position.
Tuesday 12th May, 2020
Covid-19 Update: What’s Next for Applejack Hospitality?
The easing of restrictions for restaurants & cafes is an exciting first step, however, for our restaurants the realistic re-opening time is still a few weeks away.
The government’s stage one rules have strict social distancing requirements that we’re not able to accommodate just yet, but we are busy planning our return and hope to break bread with you again soon!
In the meantime, please keep your messages of support coming (we love them!), we’ll be sharing more at home recipes with you, and this Friday 15 May our co-founders Ben Carroll & Hamish Watts will be interviewed LIVE at 10am by Jane Jackson Career Coach answering all your q’s about challenges the hospitality industry are facing ~ Tune in!
Monday 23rd March, 2020
Covid-19 Update: Applejack Hospitality is temporarily closed.
Following the NSW Government’s announcement for all non-essential services to shut down due to COVID-19, we are temporarily closing our doors until further notice.
We have been doing the best we can over the past few weeks and we’d like to thank all of our incredible staff and loyal customers who have shown us nothing but support and love during this challenging time.
We’ll continue to bring you updates on our restaurant websites and social media accounts (see below). We’ll strive to re-open our venues in a few months once it’s safe to do so, and we’d love to see you again when we’re back up & running!
If you’d like to support us, please keep your bookings & event enquiries coming for the second half of the year – our team will be checking emails and social media pages throughout the temporary closure, and we’ll aim to respond as quick as we can.
Purchasing gift vouchers is another great way to ensure your favourite restaurant survives to the other side – if you’re purchasing a present for someone special, please consider our online store >
We apologise for any inconvenience caused and thank you for your understanding.
We look forward to seeing you on the other side and we promise to bring you the magical experiences we all love.
Stay safe Sydney!
Love the Applejack Family.